01Massive addressable market
Africa has 44 million formal SMEs and over 200 million informal businesses. The fintech market in Africa is projected to reach $65 billion by 2030. ereQa is positioned to capture significant market share in this rapidly growing ecosystem.
02AI-first approach
Our platform uses AI for invoice generation, expense categorisation, financial health scoring, and smart reminders. This creates a significant moat against traditional accounting software that lacks intelligent automation.
03Revenue model with strong unit economics
SaaS subscription model with tiered pricing in Naira (Free, Starter, Pro, Business), billed monthly or annually. Financial data is sticky by nature: once invoices, expenses and bank history live in one place, switching has a real cost.
04Dual-market presence: Nigeria and the United Kingdom
Registered and operating in both Nigeria and the UK, ereQa bridges the gap between African businesses and global commerce. This dual presence opens doors to diaspora remittances, cross-border invoicing, and international expansion.
05Experienced and mission-driven team
Built by entrepreneurs who understand the pain points of African SMEs first-hand. The team combines deep technical expertise with real-world business experience across multiple industries and markets.